The beauty industry is about so much more than just looking pretty: it is a major global economic force, a scientific frontier and, often, a key indicator of wider consumer trends. In my years as a beauty editor I've been lucky enough to report on the rise of vegan, sustainable and cruelty-free cosmetics, as well as the brands tackling animal testing on a global scale. I've written about the explosion of diverse and inclusive beauty products and campaigns, explored cosmetic surgery and – of course – covered some wild catwalk and red carpet makeup looks. My stories have been published by Yahoo News, Huffington Post Canada and CTV News. 

In the news:

Shanna McGoldrick

Freelance Writer

 © 2019 by Shanna McGoldrick

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